The PC and Beyond: The New Devices that Enable Digital Ubiquity
The Personal Digital Assistant (PDA) has evolved from its role as a toy for the
technology enthusiast into a key tool for the mainstream business user.
Simultaneously it has become a key platform for the emerging concept of Digital Ubiquity.
How should businesses deploy these devices? What marketing
strategies should vendors employ to drive adoption of these devices? What
kinds of features will ultimately transform these devices from "executive toys" to
business critical tools?
Moderator:
Michael Gartenberg, Research Director, Jupiter Research
Panelists:
Donald R. Brewer, Vice-President of Technology, Fossil, Inc.
Daniel P. Gill, Assistant Professor, Department of Computer Technology, Purdue University
Andy Rubin, President and Chief Strategy Officer, Danger Inc.
Joe Sipher, Vice President, Worldwide Marketing, Handspring
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