ClickZ E-Mail Conference, San Francisco, Nov 18-19, 2002

The Definitive Event for E-Mail Marketing and Production

Get on the List!

November 18-19, 2002 • The Fairmont Hotel • San Francisco, CA


	Hosted By:

CONFERENCE AT A GLANCE
Agenda - November 18, 2002
8:00am–9:00am	Registration
9:00am–10:00am	Keynote Address
10:00am–10:30am	Break/Exhibit Hall Opens
	Marketing Track	Production Track
10:30am–11:20am	Write A Great Message	Lists - Building & Acquiring
11:30am–12:20pm	Hitting Your Target With E-Mail Newsletters	Successfully Managing Lists = Successfully Managing Relationships
12:30pm–2:00pm	Lunch Break/Visit Exhibit Hall
2:00pm–3:00pm	Professional Services E-Mail Marketing: Sales, Awareness & Branding	Testing Campaigns To Maximize Efficiency & Effectiveness
3:00pm–3:30pm	Afternoon Break
3:30pm–4:30pm	Increasing Response With Rich Media	ROI Metrics
4:30pm–6:00pm	Networking Cocktail Reception
6:00pm	Exhibit Hall Closes

Agenda - November 19, 2002
8:00am–9:00am	Registration
	Marketing Track	Production Track
9:00am–10:00am	Keep 'Em Coming Back For More - Retention Strategies	IN-House or Outsource: One, The Other Or Both?
10:00am–10:30am	Break/Exhibit Hall Opens
10:30am–11:20am	Tying It All Together - Integrating E-Mail With The Rest Of Your Marketing	E-mail Marketing On A Shoestring Budget
11:30am–12:30pm	E-Mail Newsletters As A CRM Tool	Getting (More) Personal
12:30pm–2:00pm	Lunch Break/Visit Exhibit Hall
2:00pm	Exhibit Hall Closes
2:00pm–3:10pm	Spam, Permission & Privacy
3:15pm–4:15pm	Case Studies: E-Mail Campaigns That Work

For information or complete details on exhibiting or any sponsorship opportunity please contact Patrick McSharry at emailstrategies@jupitermedia.com or (203) 662-2951.

Registration questions please contact our Registration Department at registration@jupitermedia.com or (203) 662-2857.