The Definitive Event for E-Mail Marketing and Production
Get on the List!

 November 18-19, 2002 • The Fairmont Hotel • San Francisco, CA

			
Hosted By:
clickz network
internet.com
Jupiter Research
channelseven.com
CONFERENCE AT A GLANCE
Agenda - November 18, 2002
8:00am–9:00amRegistration
9:00am–10:00amKeynote Address
10:00am–10:30amBreak/Exhibit Hall Opens
 Marketing TrackProduction Track
10:30am–11:20amWrite A Great Message
Lists - Building & Acquiring
11:30am–12:20pmHitting Your Target With E-Mail Newsletters
Successfully Managing Lists = Successfully Managing Relationships
12:30pm–2:00pmLunch Break/Visit Exhibit Hall
2:00pm–3:00pmProfessional Services E-Mail Marketing: Sales, Awareness & Branding
Testing Campaigns To Maximize Efficiency & Effectiveness
3:00pm–3:30pmAfternoon Break
3:30pm–4:30pmIncreasing Response With Rich Media
ROI Metrics
4:30pm–6:00pmNetworking Cocktail Reception
6:00pmExhibit Hall Closes
 
Agenda - November 19, 2002
8:00am–9:00amRegistration
 Marketing TrackProduction Track
9:00am–10:00amKeep 'Em Coming Back For More - Retention Strategies
IN-House or Outsource: One, The Other Or Both?
10:00am–10:30amBreak/Exhibit Hall Opens
10:30am–11:20amTying It All Together - Integrating E-Mail With The Rest Of Your Marketing
E-mail Marketing On A Shoestring Budget
11:30am–12:30pmE-Mail Newsletters As A CRM Tool
Getting (More) Personal
12:30pm–2:00pmLunch Break/Visit Exhibit Hall
2:00pmExhibit Hall Closes
2:00pm–3:10pmSpam, Permission & Privacy
3:15pm–4:15pmCase Studies: E-Mail Campaigns That Work



For information or complete details on exhibiting or any sponsorship opportunity please contact Patrick McSharry at emailstrategies@jupitermedia.com or (203) 662-2951.

Registration questions please contact our Registration Department at registration@jupitermedia.com or (203) 662-2857.



Copyright 2003 Jupitermedia Corporation All Rights Reserved.
Legal Notices,  Licensing, Reprints, & Permissions,  Privacy Policy.
http://www.internet.com/