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Conference Hours:
April 1: 9am - 5:30pm
April 2: 9am - 3:30pm
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Interested in becoming a Speaker - Click Here!
| Agenda* - Tuesday, April 1, 2003
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| 8:00am-9:00am |
Registration
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| 9:00am-9:15am |
Welcome Opening Remarks
Michael Gartenberg, Research Director, Jupiter Research
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| 9:15am-9:45am |
Morning Keynote Address: Key Success Factors In Online Gaming
With so many definitions & promises of "online gaming" being thrown about these days, where are the real opportunities? What are the games that offer a compelling player experience and a sustainable business model? With hits like Ultima Online and spectacular misses like Majestic, EA has a lot of experience in this arena. Mr. Quigley will share his perspective on the key success factors to online gaming and the role they will play in the future of entertainment.
Speaker:
Mike Quigley, Vice President of Marketing, PC Studios, Electronic Arts
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| 9:45am-10:00am |
Jupiter Research Insight:
Gaming Demographics: Identifying and Understanding Who the Game Enthusiast Is and Where to Find Them
Speaker:
Jay Horwitz, Senior Analyst, Jupiter Research
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| 10:00am-10:30am |
Morning Break
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| 10:30am-11:30am |
Parlor vs. Premium: Migrating the Gaming Audience to Yield Maximum Results
In order for game publishers to reap the greatest financial rewards, they must convert their audience from parlor game users to premium game users. The latter is where the real revenue opportunities lie. In this opening panel, attendees will gain a better understanding of who the ideal game audience is and what strategies they can employ to migrate this audience towards the more technically demanding and lucrative genres.
Moderator:
Jay Horwitz, Senior Analyst, Jupiter Research
Speakers:
Zorik Gordon, VP Strategic Development, WorldWinner
Neil Harris, Executive VP, Simutronics
Dan Hart, Senior Director, Games and Entertainment Business, Yahoo! Inc.
Alex St. John, CEO & Co-Founder, WildTangent
Gabe Zichermann, VP, Strategy and Communications, Trymedia Systems
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| 11:30am-12:30pm |
Game Console Evolution: Who Will Dominate the Market?
Xbox, Playstation 2 and Nintendo are the current industry leaders in the game console market. How will this industry evolve over the next five years? Who stands to win and who stands to lose? What are the different scenarios that may play out as these rivals duke it out for the number one spot? How will consumer purchasing patterns change? How should hardware manufacturers cross-sell and promote their devices?
Moderator:
Michael Gartenberg, Research Director, Jupiter Research
Speakers:
Don L. Daglow, President, Stormfront Studios
Mark Friedler, CEO and Co-Founder, Gigex, Inc.
Alex Pham, Technology Reporter, Los Angeles Times
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| 12:30pm-2:00pm |
Lunch Break
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| 2:00pm-2:30pm |
Afternoon Keynote Address: Beyond Men In Tights: MMP Games, Who Really Wants to Play?
Ken Goldstein, Executive Vice President & Managing Director, Disney Online
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| 2:30pm-3:15pm |
Content Windowing: Assessing the Opportunities and the Limitations for Game Publishers
It is becoming more common for game publishers and hardware manufacturers to enter into agreements whereby new software is offered exclusively for a specific game console for a designated period of time. While this practice is a great opportunity for the selected console manufacturer, game publishers must weigh the immediate opportunity against the longer term limitations. What criteria should game developers consider when making decisions about the timing of new releases? How should decisions about content windowing be made to ensure the greatest return? What are the costs involved in developing content for different hardware? How can game developers minimize these costs?
Moderator:
Jay Horwitz, Senior Analyst, Jupiter Research
Speakers:
Vince Broady, Senior Vice President, Consumer Media, CNET Networks
Mark A. Jung, CEO, IGN Entertainment, Inc.
James L. Lin, Managing Director, Equity Research, Jefferies & Company
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| 3:15pm-3:45pm |
Afternoon Break
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| 3:45pm-4:45pm |
Multi-Player Services: New Standard or Natural Evolution?
The recent launch of Sony's network adapter, followed closely by Microsoft's Xbox Live, illustrate two different approaches to multi-player services. In the current market, game publishers have to decide whether or not to make their software available for use on all consoles. These decisions will become more difficult as the console market evolves and may have a significant impact on the console industry itself as consumer's loyalty will gravitate towards the game titles rather than the hardware.
Moderator:
Joe Laszlo, Senior Analyst, Jupiter Research
Speakers:
Vince Broady, Senior Vice President, Consumer Media, CNET Networks
George Emilov, CTO, Webmessenger, Inc.
David Levine, President & CEO, Butterfly.net
Monte Singman, CEO, Zona, Inc.
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| 4:45pm-5:15pm |
Day 1 Closing Keynote Address
Matthew S. Bromberg, Vice President and General Manager of AOL Games, America Online, Inc.
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| 5:30pm |
End of Day 1
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For information or complete details on any sponsorship opportunity, please contact Tim Walsh at twalsh@jupitermedia.com or (203) 662-2838.
Registration questions please contact our Registration Department at
registration@jupitermedia.com or (203) 662-2857.
Interested in becoming a Speaker? Contact our Seminar Programming Department by completing the form located here: www.jupiterevents.com/speakerform.html
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