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Conference Hours:
Oct. 15: 9am - 7pm
Oct. 16: 9am - 4:30pm
Expo Hall Hours:
Oct. 15: 10am - 7pm
Oct. 16: 10am - 3pm
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| Agenda - Thursday, October 16, 2003 |
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Track 1: Enterprise
Track 2: Technical
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| 8:00am - 9:00am |
Registration
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| 9:00am - 10:00am |
Keynote III
Gurdeep Singh Pall, General Manager, Real Time Communication & Collaboration Group, Microsoft Corp.
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| 10:00am - 10:15am |
Break
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TRACK 1: ENTERPRISE |
| 10:15am - 11:15am |
At Your Service: Buyer's Guide to Bots
How do you effectively use a software application that runs on IM networks and mimics natural conversation to support product and service recommendations?
In this session you'll learn from IM communication champions and how they developed interactive agents, also know as bots, to deliver customized local content, games, news, weather, stock quotes, sports scores and even recipes that have been delivered to millions of IM users.
You'll also hear how employees are using bots to access important corporate information.
Our panel will provide developers and marketing mangers with key take-aways during a thorough examination of IM bot deployments for e-commerce and marketing, remote system administration and enterprise application integration.
Moderator:
Todd Tweedy, President, TTG
Panelists:
Pete Asprey, Information Systems & Services, Sandia National Laboratories
David Ferrero, Founder and CTO, Zion Software
Stephen Klein, Chief Executive Officer, ActiveBuddy
Duncan Lamb, VP of Database Technology, Compass Bank
Anna Murray, CEO, eMedia
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| 11:15am - 12:15pm |
Commerce Meets Public IM
After years of hype, instant messaging is beginning to prove its strengths as a new channel for marketing and sales. We'll discuss recent deployments and upcoming efforts to leverage IM as a tool to support loyalty marketing, corporate communications and commerce. This session is especially suited for product and marketing managers who need to gain a clear understanding of options they can explore.
Moderator:
Todd Tweedy, President, TTG
Panelists:
Royal P. Farros, CEO/Chairman, MessageCast, Inc.
Michael D. Osterman, President and Founder, Osterman Research, Inc.
Matthew Smith, Chief Operating Officer and Co-Founder, LiveOffice Corp.
Anndee Soderberg, Manager, Internet Marketing, Kellogg's Snacks Division
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| 12:15pm - 1:30pm |
Lunch Break
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| 1:30pm - 2:30pm |
Keynote IV
Larry Singer, VP of Global Marketing Strategies, Sun Microsystems, Inc.
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| 2:30pm - 2:45pm |
Break
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| 2:45pm - 3:45pm |
Why Shutting Down IM is a Mistake
Many potential customers are saying "no" to IM -- enterprise or otherwise. But are they making a serious miscalculation? We'll discuss misconceptions about business use of IM, and take a hard look at the state of the art in authentication, authorization and identity management. And we'll learn why adopting enterprise instant messaging makes better sense than a wholesale ban of IM.
Moderator:
Todd Tweedy, President, TTG
Panelists:
Francis Costello, Chief Marketing Officer, Akonix Systems, Inc.
Brian Curry, Sr. Director of Strategic Development and Product Management, Enterprise AIM Products, America Online
Dr. Sanjiv Gossain, Chief Technology Officer, IMlogic, Inc.
Ken Hickman, Director of Product Strategy, Yahoo!
Ed Simnett, Lead Product Manager, Real-Time Messaging and Platform Group, Real-Time Collaboration Business Unit, Microsoft Corp.
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| 3:45pm - 4:45pm |
Learning From the Government: IM Implementation Strategies, ROI and Best Practices for the Private Sector
The public sector is wising up to the benefits of IM-enabled communications -- and putting much of the corporate world to shame in the process.
By looking at some government implementations, we'll discuss what a business can really look like when it's harnessing the power of IM. And we'll examine government test cases as means to help business learn lessons on deployment and ROI.
Moderator:
Dan Muse, Executive Editor, EarthWeb.com and Jupitermedia
Panelists:
Lawrence D. Schlang, President and CEO, Bantu
Tom Toperczer, VP of Sales and Marketing, WiredRed
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| 4:45pm - 5:45pm |
Special Workshop: Practical Implementation
Congratulations. You've made the decision to buy an enterprise IM solution. Now how do you start realizing the benefits? This session will address deployment, scaling and integration as well as analyzing total cost of ownership.
We'll also look at strategies for setting IM policy and procedures, explore how instant messaging can affect your corporate culture, and investigate tactics to ensure that IM boosts productivity.
Moderator:
Christopher Saunders, Managing Editor, InstantMessagingPlanet.com
Panelists:
Pete Asprey, Information Systems & Services, Sandia National Laboratories
Ryan Gaylor, Product Manager, Parlano
Marc F. Hayes, Associate Partner, Accenture
Joe Hildebrand, Chief Architect, Jabber, Inc.
Andrew Wolff, Vice President of Products, DYS Analytics, Inc.
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TRACK 2: TECHNICAL |
| 10:15am - 11:15am |
Merging IM, UM and Presence Into Your Corporate Voice Solution
Remember Computer-Telephone Integration? CTI might have been a dramatic disappointment, but the groundwork is being laid for a revisiting of its core principals, with instant messaging and presence as the foundation. We'll examine how VOIP, legacy telephony and instant messaging are making a difference in forward-thinking businesses, and discuss implementation strategies.
Moderator:
Christopher Saunders, Managing Editor, InstantMessagingPlanet.com
Panelists:
Kayvan Alikhani, Chief Technology Officer, BeNotified Software
Jonathan Hawkins, Unified Communications Architect (Staff Engineer), Sun Microsystems
Tim Miller, Director of Product Planning, OpenScape, Siemens ICN
Gerry Seidman, President, IAM Consulting
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| 11:15am - 12:15pm |
IM Goes Multimedia: Real-time Voice and Video Collaboration Comes to the Buddy List
IM is on the cusp of a dramatic change in identity that is increasingly seeing the medium paired with other communications technologies. In the enterprise, IT managers are looking at options for consolidating IP-based communications into single platforms and interfaces. Meanwhile, the public IM networks add new features giving users exciting new ways to collaborate.
This session has been designed for IT executives and marketing mangers looking to stay ahead of the competition, and will cover topics that include: What are the opportunities for consumer-facing multimedia communications applications? How are IM-based platforms impacting other technologies, like video conferencing? How does a business standardize on IM-based platforms, and what are the advantages?
Moderator:
Dan Muse, Executive Editor, EarthWeb.com and Jupitermedia
Panelists:
Philippe Depallens, Director, Software and Operations, Video Business Unit, Logitech
Allen Drennan, Founder, President & CEO, WiredRed
David Duignan, Director of Strategic Development, VIACK Corporation
Brad Treat, Founder & CEO, SightSpeed
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| 12:15pm - 1:30pm |
Lunch Break
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| 1:30pm - 2:30pm |
Keynote IV
Larry Singer, VP of Global Marketing Strategies, Sun Microsystems, Inc.
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| 2:30pm - 2:45pm |
Break
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| 2:45pm - 3:45pm |
Protocol Death Match: SIMPLE vs. XMPP
With big-name corporate and standards body supporters behind each, SIMPLE and XMPP are more robust than ever. And as enterprise IM stands poised for mass adoption, it's becoming increasingly important to hammer out fundamental protocol issues -- lest the industry pay the price.
We'll take a moderated look at where the two chief IM protocols stand, at strengths and weaknesses of each, at the benefits of industry-wide standardization, and what it will take for standardization to become a reality.
Moderator:
Christopher Saunders, Managing Editor, InstantMessagingPlanet.com
Panelists:
Joe Hildebrand, Chief Architect, Jabber, Inc.
Jonathan D. Rosenberg, Ph.D., Chief Technology Officer, Dynamicsoft
Maxime Seguineau, Founder, Chairman and Chief Executive Officer, Antepo, Inc.
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| 3:45pm - 4:45pm |
Issues in Mobile IM: Interoperability, Presence, and Whether SMS Will Ever Fly in the US
Long dormant in the U.S., SMS is now receiving close attention from wireless carriers, consumers and businesses -- raising new questions about how best to leverage it and other emerging technologies for business. We'll discuss successful mobile IM applications in consumer marketing and enterprise applications while also examining the state of mobile IM, SMS and convergence between wireless and PC-based messaging.
Moderator:
Avi Greengart, Senior Analyst, Wireless and Personal Technology, Jupiter Research
Panelists:
Timothy Kay, Founder and Chief Technology Officer, ActiveBuddy
Jeffrey Kalmanek, Partner Solutions Manager, AOL Mobile Messaging Group
Jonathon Linner, CEO, Enpocket
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| 4:45pm - 5:45pm |
Special Workshop: Practical Implementation
Congratulations. You've made the decision to buy an enterprise IM solution. Now how do you start realizing the benefits? This session will address deployment, scaling and integration as well as total cost of ownership and strategies for getting employees using your new system. We'll also look at how instant messaging can affect your corporate culture, and tactics to leverage IM to boost productivity.
Moderator:
Christopher Saunders, Managing Editor, InstantMessagingPlanet.com
Panelists:
Pete Asprey, Information Systems & Services, Sandia National Laboratories
Ryan Gaylor, Product Manager, Parlano
Marc F. Hayes, Associate Partner, Accenture
Joe Hildebrand, Chief Architect, Jabber, Inc.
Andrew Wolff, Vice President of Products, DYS Analytics, Inc.
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For information or complete details on exhibiting or any sponsorship opportunity, please contact Patrick Polk at (203) 662-2920 or at instantmessaging@jupitermedia.com.
Registration questions please contact our Registration Department at
registration@jupitermedia.com or (203) 662-2857.
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