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| Conference Hours:
Feb. 24: 9am - 7pm
Feb. 25: 9am - 4:30pm
Expo Hall Hours:
Feb. 24: 10am - 7pm
Feb. 25: 10am - 2pm |
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Agenda - Tuesday, February 25, 2003
Exhibit Hall Hours: 10:00am-2:00pm |
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| 8:00am - 9:00am | Registration Continental Breakfast
Sponsored by:  | | | | 9:00am - 10:00am | Morning Keynote Address
Speaker:
David Gurle, Product Unit Manager, Microsoft | | | | 10:00am - 10:30am | Morning Break
Sponsored by: | | | Track 1 - Mobile Messaging | | 10:30am - 11:30am | Reaching Users On The Go: SMS, MMS and More
Traditionally, Instant Messaging has been structured as a PC-to-PC service. However, with the explosion of computing devices like PDAs, cell phones and Internet appliances, any Instant Messaging infrastructure must support multiple devices that may or not be on a desktop. This session will cover the concepts behind Instant Messaging to multiple devices, explain how SMS and IM services can interact, and show you how you can deploy IM for your deskbound and mobile users.
Moderator:
Michael Gartenberg, Research Director, Jupiter Research
Panelists:
Val Babajov, President CEO & Founder, Webmessenger, Inc.
Thomas Ballantyne, Product Manager, Motorola Messenger, Motorola, Lexicus Division
John Hebeler, Strategic Director, Multimedia Technologies, Arbitron
Jim Leitch, Business Development Director, Palm Inc.
Milan Shah, VP of Engineering, IMlogic
Doug Pollack, CEO, Natural Messaging, Inc.
| | | | 11:30am - 12:30pm | International IM: An SMS Overview
SMS — Short Message Service — is the most popular IM technology in the world today, used by millions of cell-phone and PDA users worldwide. By next year analysts predict that there will be 375 million cell phones worldwide with SMS capabilities, representing a huge and largely untapped market. What SMS services are profitable today and what sort of SMS services are likely to explode in the future? Our panel will answer these questions.
Moderator:
Michael Gartenberg, Research Director, Jupiter Research
Panelists:
Don Bergal, Vice-President, North America, Antepo, Inc.
Craig Peddie, General Manager, Lexicus Division, Motorola
| | | | 12:30am - 1:30pm | Lunch Break
| | | | 1:30pm - 2:30pm | Afternoon Keynote Address
Bruce Friedman, Managing Director, Mobile Computing Services Group, Sprint | | | | 2:30pm - 3:30pm | The Medium Is The Message: Multimedia IM
Text isn't the only data carried by IM technology: increasingly, vendors are evaluating IM services involving music, video and multimedia for a fee. We're already seeing this from some of the public IM networks, such as Yahoo Messenger, while some of the private-label IM firms are offering multimedia IM development tools and implementations. We'll discuss multimedia IM, MMS, and the business opportunities present with multimedia IM.
Moderator:
Michael D. Osterman, Principal and Founder,Osterman Research
Panelists:
Michael Becker, Director of Product Marketing, Ecrio
Peter Coppola, Vice President, Product Marketing, Akonix
Santhana Krishnasamy, Staff Engineer, France Telecom R&D Silicon Valley
| | | | 3:30pm - 4:30pm | Mobile Advertising: Where's The Action
It's one thing to build a robust mobile delivery mechanism and a user community; it's another thing to monetize that audience with advertising revenues. How do you sell mobile advertising at a time when advertisers are wary of new technologies?
Moderator:
Christopher Saunders, Managing Editor, InstantMessagingPlanet.com
Panelist:
Perry Allison, Consultant & Former Chairperson, Mobile Marketing Association (MMA)
| | | | | Track 2 - Do It Yourself IM | | 10:30am - 11:30am | Breaking Down IM Technologies
SIP, SIMPLE, SMS, 3G, VOIP...the world of Instant Messaging is filled with tech talk, acronyms, and standards. In this session, we break down the tech language and discuss the technologies behind the world of Instant Messaging -- as well as explain why these standards and acronyms are important as you plan your enterprise Instant Messaging system.
Moderator:
Kevin Reichard, Conference Chair, Instant Messaging Planet Spring 2003 Conference & Expo
Panelists:
George Emilov, CTO, Webmessenger, Inc.
Jonathan Rosenberg, Ph.D., CTO, dynamicsoft Inc.
Gerry Seidman, Chief Executive Officer, Internet Access Methods
Brent Smolinski, Chief Architect, Natural Messaging, Inc.
| | | | 11:30am - 12:30pm | IM Frameworks: Java, .NET, JXTA, XML, And More
Instant Messaging offers a pervasive infrastructure for publishing and deploying web services in real-time. IM also offers a powerful publish / subscribe engine matched up with a reliable messaging engine - together, these capabilities allow the real-time enabling of Web services. In this session, we'll explore the opportunities and challenges present in real time enabling Web services, and how Java, .NET, JXTA, XML , SOAP can be used to realize the opportunities.
Moderator:
Kevin Reichard, Conference Chair, Instant Messaging Planet Spring 2003 Conference & Expo
Panelists:
George Emilov, CTO, Webmessenger, Inc.
David Ferrero, Founder & CTO, Zion Software
John Hebeler, Strategic Director, Multimedia Technologies, Arbitron
David Hodson, CTO, MessageCast, Inc.
Gerry Seidman, Chief Executive Officer, Internet Access Methods
Bob Serr, Vice President of Collaboration, divine, inc.
| | | | 12:30am - 1:30pm | Lunch Break
| | | | 1:30pm - 2:30pm | Afternoon Keynote Address
Bruce Friedman, Managing Director, Mobile Computing Services Group, Sprint | | | | 2:30pm - 3:30pm | SIP, Simple and Jabber: Where Should You Turn?
SIP, SIMPLE and Jabber are three efforts to bring interoperability to the instant-messaging world. Jabber and SIMPLE advocates have petitioned the Internet Engineering Task Force to launch working groups, with the final goal being IETF standards. Meanwhile, vendors are supporting these three efforts in different ways (IBM is pushing, leading to confusion in the marketplace.) Where should your organization turn?
Moderator:
Christopher Saunders, Managing Editor, InstantMessagingPlanet.com
Panelists:
Tony Bamonti, Vice President of Open Alliances & Standards, Jabber Inc.
Federico Lucifredi, Lecturer, Boston University
Jonathan Rosenberg, Ph.D., CTO, dynamicsoft Inc.
| | | | 3:30pm - 4:30pm | Mobile APIs In-Depth: OMA, Availability and Presence
The independent PAM Forum has released specs and an API relating to presence and availability, while the Open Mobile Alliance has defined an open standards based framework to permit services to be built, deployed, and managed efficiently and reliably in a multi-vendor environment. The session presents an overview of the APIs and how you can them to generate revenue for your business.
Moderator:
Kevin Reichard, Conference Chair, Instant Messaging Planet Spring 2003 Conference & Expo
Panelists:
Santhana Krishnasamy, Staff Engineer, France Telecom R&D Silicon Valley
Gerry Seidman, Chief Executive Officer, Internet Access Methods
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For information or complete details on exhibiting or any sponsorship opportunity, please contact Patrick Polk at (203) 662-2920 or at instantmessaging@jupitermedia.com. Registration questions please contact our Registration Department at registration@jupitermedia.com or (203) 662-2857.
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