Reducing Cost & Increasing Quality Through IT Sourcing and Services
Get on the List!

April 15 - 16, 2003 • Boston Park Plaza • Boston, MA

Event Hours:
Conference Hours:
April 15: 8am - 4pm
April 16: 9am - 4pm
Expo Hall Hours:
April 15: 1pm - 5:00pm
April 16: 12pm - 3:30pm

Platinum Co-Sponsor:
Sprint
Gold Co-Sponsors:






Analyst Co-Sponsor:
jupiter Research
Meta Group
Tier1

Association Co-Sponsor:
MSP
Event Public Relations:
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Interested in becoming a Speaker - Click Here!

Conference Day 2
Wednesday, April 16, 2003

7:30 am - 4:00 pm Registration Open
9:00 am - 9:50 am Security Considerations When Outsourcing Infrastructure and Operations
(Track 1)

Outsourcing of infrastructure will continue to grow as organizations look to increase ROI, reliability, and quality of service. Traditional outsourcing such as data warehousing will be supplemented with higher-end services including application management, software development, and customer relations. These services will require greater security considerations. In this presentation, the speaker will briefly outline the security risks and some of the possible solutions. He will include his experiences with remote access and outsourcing as it relates to security, and identify software products that can help. The speaker will also discuss the challenges to implementing secure systems and procedures, and advise attendees on how to pursue outsourcing in a secure way.

Madhu Siddalingaiah
Chief Scientist, Aquarius Solutions

9:00 am - 9:50 am Developing an E-Education Portal with a Dynamic J2EE Deployment Infrastructure
(Track 2)

Since bursting on the scene in the late 1990's, portals have empowered a new and powerful vehicle for developing mission critical applications. A portal can be simply defined as a composite, customizable Web-based interface that aggregates and consolidates access to information and applications. The Academic Enterprise Information Portal development initiative at Purdue University poses special challenges and requirements, not lending themselves to out-of-the-box "portal infrastructure" solutions. Developing a custom e-Education infrastructure based on the platform-agnostic Java 2 Enterprise Edition (J2EE) as a base ensures future extensibility with no vendor lock-in.

This talk examines this ongoing development project at Purdue University that pushes the technology envelope of e-Education infrastructure architecture. At its very core, J2EE provides a nucleus for constructing a loosely coupled, collaborating “cities of information providers and consumers” which can be aggregated together into a single, cohesive, academic enterprise solution. Our architecture also heavily leverages the Portlet API, currently supported by numerous Application Server vendors, and is a proposed Java extension for the J2EE 1.4 platform. In our architecture, Portlets define the Desktop metaphor where aggregation of the enterprise is consummated.

Daniel P. Gill
Assistant Professor, Department of Computer Technology, Purdue University

10:00 am - 10:50 am Best Practices for Buying and Managing IT Services
(Track 1)

The use of outside services continue to grow in G2000 organizations, now often representing 50%+ of total spend. Nowhere is this trend more evident than in the IT group. IT groups today are relying on outside contractors, consultants and outsourcers more than ever to augment and extend their internal capabilities. Persistent skills shortages, cost cutting mandates and ongoing efforts to narrow focus on a few core competencies are driving this trend. Additionally, as business process outsourcing gains momentum, the IT group is faced with the daunting tasks of supporting these efforts and then integrating and managing internal systems and processes with those that have been outsourced.

Yet despite the growing appetite for outside services, few organizations possess the processes, best practices and tools to adequately assess, engage and manage service providers. Project failures and problems associated with poor services is becoming an acute problem as service spend grows.

IT groups must take the lead in enabling organizations to improve the efficiency and effectiveness with which they buy and manage services. This is an imperative both to support the IT function itself as well as larger business process outsourcing efforts. Organizations must invest in the processes, systems and services that support services Supplier Relationship Management (SRM) efforts. This session will address these and the following points:

  • How can IT organizations make buying and managing outside services a core competency?
  • What are the critical components to a services Supplier Relationship Management (SRM) solution?
  • What are the best practices and tools for improving outsourced services management efficiency (e.g., costs) as well as effectiveness (e.g., quality and performance)?
  • What is the role of the IT group in improving the organization’s overall project and process outsourcing capabilities?

Stan Lepeak
Vice President, META Group

10:00 am - 10:50 am E-Business in the On Demand Era
(Track 2)

Many of the most effective businesses are those that can adapt to change, on demand. Businesses that want to reduce upfront investments, acquire new capabilities quickly, gain expertise not available internally and meet unexpected fluctuations in demand can tap into e-business on demand. An on demand business will rely on standardized IT infrastructure, applications and business services delivered over the network. IBM has developed the framework for businesses to plug into e-business on demand: the fusion of strategy, technology and utility economics. Come to this session to learn about components of the framework and how companies that have adopted it have achieved a return on their investment.

Devajit (Dev) Mukherjee
VP Strategy, e-business on demand, IBM Global Services

10:00 am - 10:50 am AXA Financial’s Total Approach to e-Business Infrastructure Lifecycle Management
(Track 3)

To manage increasingly complex business missions, IT professionals within financial services institutions are always on the lookout for technical solutions to help them better build, deploy and manage e-business applications. When AXA Financial was faced with a business requirement to upgrade its integration hub environment, the goal was to control technology costs and accelerate ROI. In this presentation, Marvin Rafe, Managing Director of Technology Architecture at AXA outlines the business issues, the technology decisions that were made and why, the experience with the selected product set, and lessons learned.

Marvin Rafe
Managing Director of Technology Architecture, AXA Financial

11:00 am - 11:50 am GENERAL SESSION PANEL
Application Management Options and Trends

A range of application management services is now available to IT managers for meeting their infrastructure requirements. These include application management providers, hosted vertical market solutions, software as a service, hosted desktops, technical evaluation and selection, procurement, custom integration, leveraging application service providers, storage and software development and testing. Come to this session to hear from a range of providers about what is working for their customers, what suggestions they have for IT organizations considering a third-party application service, and what the future holds for application management sourcing.

Moderator:
David Schatsky
Conference Co-Chairman, Vice President & Research Director, Jupiter Research

Speakers:
Matthew Berk
Senior Analyst, Jupiter Research

Denis Martin
Vice President, Product StrategyNaviSite

Bruce Mills
President, Inforonics

Robert Petrie
Senior Vice President of Operations, Aptegrity

Arthur R. Williams, Ph.D.
ArtW Consulting, Inc.

12:00 pm

Expo Floor Opens

12:00 pm - 1:30 pm

Lunch Break and Sponsor Showcase on the Expo Floor

1:30 pm - 2:20 pm A Business Case for Insourcing E-Mail Marketing and Customer Care
(Track 3)
 

E-mail is arguably the most powerful and efficient enterprise application today and yet, deployment of scalable systems for outbound e-mail activities is hampered by technical challenges related to the use of decades-old MTA technology (sendmail, qmail and variations) for high volume outbound e-mail delivery and even fewer options for event and data driven e-mail delivery . Enterprises now have to option of outsourcing e-mail marketing and other outbound e-mail activities. The upside is minimal technical overhead and the downside is expensive and restrictions in how native customer data and local systems are used. A new general of email delivery technology is giving companies the option to insourceemail marketing in a way that addresses the shortcomings. The customer will outline the business problem and why Coldspark was chosen as a solution.

Scott Brown
CTO, ColdSpark

1:30 pm - 2:20 pm

Software Requirements for a Reliable Web Services Architecture
(Track 3)

 

As companies begin to leverage Web services to reduce the cost and complexity of application integration and interoperability, questions often arise regarding the software requirements for a reliable Web services architecture. What is often overlooked is that many customers today have already deployed the core Web services infrastructure, even though they may not have even begun Web services development. That is because suppliers of J2EE application servers have been including the core technologies required for more than one product release cycle. Come to this session to learn what questions to ask your software supplier about critical Web services deployment requirements. Learn how companies who are customers of BEA are benefiting from a reliable Web services architecture.

John Kiger
Director, Web Services, BEA Systems

2:30 pm - 3:20 pm

Evaluating Internet Infrastructure and Management Providers: A Practitioner’s View
(Track 3)

 

Strategically focused organizations are usually well positioned to recognize the business needs for their Internet infrastructure. They need to be able to leverage these business needs to select suitable management providers, including Internet solution providers and Internet service providers. The evaluation method needs to consider the complexities of internal business applications as well as the evolving range of service provider options. The organization must align its resources, technology and business domain knowledge perspectives to the new services frontier. This session addresses: the practical objectives of evaluating Internet infrastructure and management providers; a basic evaluation criteria or matrix that considers the complexities and limitations; and a pragmatic approach for meeting expectations.

Robert Pillar
Consultant

2:30 pm - 3:20 pm

Cost-Effective Web Content Management: Solving for the IT/Business Divide
(Track 3)

 

Many organizations mistakenly view content management as the skeleton key that will free them from the fetters of IT. Unfortunately, this myth leaves business stakeholders underserved and IT departments holding the bag for expensive deployments that rarely live up to their anticipated potential. Overcomplicated systems can quintuple site operational costs; over 61 percent of companies with Web content management still rely on manual updates.

Matthew Berk, Senior Analyst with Jupiter Research, will discuss the organizational and technical challenges of cost-effectively implementing Web content management, include buy-versus-build considerations, the role of Web services, and the appropriate drivers for content management complexity.

Key Questions:
- How do Web content management systems influence the staffing and spending needs of Web sites?
- Should site operators build or buy Web content management solutions?
- What kinds of functionality should companies look to packaged applications to provide?

Matthew Berk
Senior Analyst, Jupiter Research

2:30 pm - 3:20 pm

Cost Savings Strategies that Work Using Strategic Sourcing
(Track 1)

 

This session will explore strategies and cost benefits associated with selectively sourcing network and systems management. The presenter will discuss the importance of business process and provide a step-by-step checklist on how to select an appropriate provider. He will then apply the strategies discussed to a case study. Using a three-step methodology, the presenter will map services-based management deliverables with budgeted dollars, chart productivity gains, and compile a two-tiered cost savings matrix, 1. A dollar-for-dollar comparison savings matrix, and, 2. a soft cost savings matrix. Each matrix is based on the unique network environment. Each element of the model demonstrates the cost savings associated with the discussed strategies.

Edward Taton
Member, Advisory Board, MSP Alliance

3:30 pm Expo Floor Closes
3:30 pm - 4:00 pm Conference Chairman's Wrap-Up






For information or complete details on exhibiting or any sponsorship opportunity, please contact John Sellazzo at jsellazzo@jupitermedia.com or (508) 870-5858 x124.

Registration questions please contact Cress O'Brien at registration@jupitermedia.com or at (508) 870-5858 x126.

Interested in becoming a Speaker? Contact our Conference Programming Department by completing the form located here: www.jupiterevents.com/speakerform.html




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