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Bill Flitter co-founded Pheedo in 2003 to pioneer the field of RSS and Weblog advertising. Pheedo is one of the first companies to build an ad network that advises companies on advanced, acquisition-based RSS and Weblog strategies. Prior to joining Pheedo, Bill was a principal with Fastlane Ventures, a boutique venture capital firm. An entrepreneur since 1998, Bill's first Direct Marketing start-up was acquired by eUniverse. Additionally, he serves as the chairperson for the RSS and Weblog special interest group of the East Bay IT Group (eBIG.org). In 2002, He founded the Interactive Advertising Scholarship at the University of Wisconsin. He writes on the future of online marketing at Pheedo.info and makes numerous speaking appearances on blogging, RSS, and the future of marketing.
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