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Conference Hours:
Feb.26: 9am - 5:30pm
Feb. 27: 9am - 3:30pm
Expo Hall Hours:
Feb. 26: 10am - 6:30pm
Feb. 27: 10am - 2pm
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Laura Platek Director, Global e-Business
Bayer Pharmaceutical Division
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Laura Platek is currently Director, Global e-Business, at Bayer
Pharmaceutical, a division of Bayer Healthcare. The Global E-Business group is responsible
for establishing the global e-business strategy and identifying opportunities in
emerging technologies, New Media, and the interenet for the pharmaceutical
division of Bayer. In 2001, Laura spearheaded the selection and
implementation of a Content Management system for Bayer Pharma, and worked on several teams
to implement internal and external web sites for Bayer Pharma. Prior to
joining Bayer, Laura was the Director of E-Business Technology for Praxair, a
worldwide supplier of atmospheric, process and specialty gases and high performance
coatings, where she implemented business-to-business and public e-commerce
sites. Laura has over 19 years of varied global experience including
information technology, business intelligence, web technology and new media,
and business process re-engineering.
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