Event Hours: Conference Days: July 28 - 9:00am - 4:30pm July 29 - 9:00am - 4:45pm Expo Hall Hours July 28 - 10:00am - 6:30pm July 29 - 10:00am - 2:00pm Participating Sponsor: Analyst Sponsor: Media Sponsors: Hosted By: Event Public Relations:

As Senior Vice President, Interactive and General Manager of VH1.com, Jason Hirschhorn, has built the web site into one of the leading online music destinations. In 2002, VH1.com traffic has grown over 100% and now regularly features the exclusive world premieres of new music from top artists including Mariah Carey, Uncle Kracker and Craig David.

Hirschhorn is responsible for overseeing the general growth and direction of both VH1.com and the interactive strategies for MTV Networks, ensuring that VH1 and all of its brands are in every media, including VOD, satellite, wireless and electronic devices.

Prior to his appointment at VH1.com, Hirschhorn had served as General Manager of Sonicnet.com since August 2000. During that time, Sonicnet.com set a new all-time traffic record and was consistently ranked as one of the top online music sites by Media Metrix. Before that, Hirschhorn was MTVi's Vice President of Product Development for Sonicnet.com.

Hirschhorn joined MTVi in March 2000 when MTV Networks bought Mischief New Media, a leading web site design and content development firm that he founded to serve the music industry. Hirschhorn subsequently founded several successful music entertainment destinations including RockOnTV.com, MusicStation.com, ShowbizWire.com, and MusicNewswire.com. Hirschhorn has a B.S. in International Business and Marketing from New York University's Stern School of Business.

VH1.com, where music lovers hear new music first from all genres, is a leading online destination for new music, entertainment and artist information. In 2002, VH1.com traffic increased over 100% and now regularly features the exclusive world premieres of new music from top artists including Mariah Carey, Uncle Kracker and Craig David.

MTV Networks owns and operates the cable television programming services MTV: Music Television, MTV2, Nickelodeon/Nick at Nite, TV Land, VH1, CMT: Country Music Television, and TNN, as well as The Digital Suite from MTV Networks. MTV Networks also operates and offers joint ventures, licensing agreements and syndication deals whereby its programming can be seen worldwide.

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