Event Hours: Conference Days: July 28 - 9:00am - 4:30pm July 29 - 9:00am - 4:45pm Expo Hall Hours July 28 - 10:00am - 6:30pm July 29 - 10:00am - 2:00pm Participating Sponsor: Analyst Sponsor: Media Sponsors: Hosted By: Event Public Relations:

Ty Roberts is widely recognized as one of the inventors of enhanced CD technology and is accredited with producing the industry’s first enhanced CDs. He joined Gracenote in November of 1998 after the company acquired ION, a multimedia and music technology company that he founded in 1993. Roberts serves as Gracenote’s chief technology strategist, providing technology direction and overseeing the creation of products and services that leverage the power of the Gracenote database to deliver information services.

While at ION, Roberts produced the recording industry’s first enhanced audio CD titles, including David Bowie’s "Jump" and "Headcandy" from Brian Eno. He was the company’s lead technologist and innovator in adding multimedia content to traditional audio CDs. ION was also widely recognized as a leading provider of enhanced CD production tools utilized by recording and multimedia development companies. In September 1993, Bertlesmann Music Group created the first interactive record label after acquiring a 50 percent interest in ION. Prior to founding ION, Roberts was a founder and senior manager of LightSource, a software development company that produced multimedia and graphics editing software. Previously, he was a senior engineer at Pixar, where he created several award winning, Apple-based music applications including "Studio Session" and "Jam Session." Roberts is Gracenote’s representative to the Secure Digital Music Initiative (SDMI), organization that is chartered with establishing standards for digital music and music playing devices.

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